How Edara Streamlined Sama Link’s Workflow with Unified, Real-Time Data

In the world of sales, the biggest challenge is keeping operations connected and data unified — especially when a business has multiple branches and different sales workflows for wholesale and retail.

This was exactly the case for Sama Link, a leading provider of networking and surveillance solutions in the market. With several branches and a mix of wholesale and retail operations, the company began facing a growing issue as it expanded: the lack of real integration between branches, warehouses, and daily processes.

That gap made it difficult to maintain clear control over stock and sales, which directly affected operational efficiency.

At that point, it became essential to adopt a unified system — one that brings all operations together, streamlines data management, and enables the team to handle sales with greater accuracy and speed. This shift was the key to helping Sama Link move confidently into its next stage of growth.

About “Sama Link”: A leader in networking and surveillance solutions

Sama Link specializes in delivering the latest global technologies in networking, printers, and surveillance systems, ensuring high-quality services that keep pace with constant technological change.

With multiple branches across different regions, the company has built a strong market reputation by offering end-to-end solutions that combine advanced hardware with exceptional technical support.

Sama Link continues to focus on delivering a seamless and distinctive customer experience, providing innovative solutions that meet the needs of both large businesses and individual users.

The Challenge: Connecting branches and managing diverse operations

Sama Link faced major hurdles in managing its multiple branches, each operating with two different sales models at the same time: wholesale and retail.

This mix created complexity in tracking stock and sales, as data across branches and the internal system wasn’t fully connected. As a result, it became difficult to monitor inventory accurately or understand the real performance of each branch — especially with a wide product range and varying supplier transactions.

These challenges made it clear that the company needed a unified way to bring all data together. A real link between inventory and sales was essential to ensure accuracy, streamline operations, and enable faster, more confident decision-making.

The Solution: “Edara” as a unified system for data and operations

Edara provided the perfect solution for Sama Link by connecting all branches under one unified platform, with real-time data syncing across the entire operation.

The system brought wholesale and retail together into a single, streamlined sales cycle, giving the company better structure and full control over daily processes.

With built-in approvals, every sales transaction became more reliable, reducing human errors in invoices or stock movement.

Product codes were standardized across branches, turning each location into a fully connected part of one centralized system.

The result: accurate data, smoother sales operations, and complete integration between branches and stronger financial control.

Serial Numbers & Barcodes: Accurate tracking for every item

By adopting serial numbers and barcodes across its products, Sama Link gained the ability to track every single item in its inventory with exceptional precision.

This approach created a reliable way to monitor item movement from supplier to customer, dramatically reducing the errors that typically come with manual handling.

It also simplified stock transfers between branches, ensuring that every item is recorded correctly in the system.

On top of that, it improved the accuracy of inventory reports, giving the team a clear view of actual stock levels in each branch and allowing them to spot any transfer issues or stock differences quickly and confidently.

Enhancing the sales cycle: Approvals and quotations done right

By assigning specific permissions to sales staff, Sama Link gained tighter control over invoice approvals and quotation management.

This structure ensured that every sale followed clear, agreed-upon rules, making the entire process more accurate and more aligned with company policies.

It also brought greater transparency to sales operations. Every quotation could now be tracked, reviewed, and approved with confidence — reducing errors and building stronger trust between the sales team and customers.

Overall, this approach boosted operational efficiency, allowing sales to move smoothly without repetitive manual checks or unnecessary back-and-forth.

Tax Integration: Accurate pricing and seamless compliance

Through Edara’s integration with the e-invoice system, Sama Link was able to ensure that all product prices correctly included VAT with complete accuracy.

This feature did more than just guarantee tax-compliant pricing — it created a smooth sync between the internal system and the electronic invoicing platform, leading to cleaner data and easier tracking of all financial operations.

With this integration in place, Sama Link can now manage product pricing with confidence. Taxes are calculated automatically, invoices are updated in real time, and the entire pricing process stays fully aligned with regulatory requirements.

In Conclusion: Connected branches, confident growth

By adopting Edara as an ERP system, Sama Link was able to overcome the challenges of managing multiple branches and scattered workflows.

Today, the company has a clear, accurate view of its data — from inventory to sales — giving it full control over daily operations.

With wholesale and retail now fully connected, and seamless integration with tax and regulatory systems, future expansion has become far simpler and more efficient.

Edara has grown from being just a software tool to a strategic partner that supports Sama Link’s expansion journey, strengthens branch management, and enables sustainable, long-term growth.